000			01980nam a22002657a 4500
003			OSt
005			20240723095932.0
008			240723b2012 xxu||||| |||| 00| 0 eng d
020			_a9780470530658
040			_c00001 _aUnicoc _bspa _d00001
100			_911206 _aCzinkota, Michael R.
245			_aInternational Business _c/ Michael R. Czinkota, Ilkka A. Ronkainen, Michael H. Moffett
250			_a8 Ed.
260			_aUnited States of America : _bJohn Wiley & Sons , _c2012
300			_a770 Paginas
505			_tPART 1 IMPACT. -- _t1. The International Business Imperative. -- _tPART 2 FOUNDATIONS. -- _t2. Trade and Investment Polices. -- _t3. The Theory of Trade and Investment. -- _t4. The Balance of Payments. -- _tPart 2 Cases Iceland 2006—A Small Country in a Global Capital Market. -- _tThe Venezuelan Bolivar Black Market. -- _tWill Tire Tariffs Launch Trade Dispute?. -- _tThe Catfish Dispute. -- _tPART 3 ENVIRONMENT. -- _t5. Culture. -- _t6. Politics and Law. -- _t7. Global Financial Markets. -- _t8. Economic Integration and Emerging Markets. -- _tPART 4 STRATEGY. -- _t9. Strategic Planning. -- _t10. The Corporation: Ownership, Governance, and Sustainability. -- _t11. Organization, Implementation, and Control. -- _t12. Building the Knowledge Base. -- _t13. Entry and Expansion. -- _tPART 5 OPERATIONS. -- _t14. Marketing. -- _t15. Services. -- _t16. Logistics and Supply-Chain Management. -- _t17. Financial Management. -- _t18. Human Resource Management. -- _t19. New Horizons.
526			_5Unicoc
546			_aIngles
650		0	_aNegocios internacionales _9213
650		0	_aComercio exterior _95166
650		0	_aIntegración económica internacional _95442
658		0	_98314 _aPrograma de Negocios Internacionales
856			_uhttps://unicoceduco-my.sharepoint.com/:b:/g/personal/direccionbiblioteca_unicoc_edu_co/Eac09wLzx9ZFpoxDzCHSLZcB9QdGs6BVII4F54Se03GRAw?e=6GMNEE _yAcceso online exclusivo para comunidad Unicoc.
942			_2ddc _cEBOOK
999			_c10129 _d10129