La estrategia del océano azul : (Registro nro. 8418)

000 -LEADER
fixed length control field 01016nam a2200277Ia 4500
003 - CONTROL NUMBER IDENTIFIER
control field OSt
005 - DATE AND TIME OF LATEST TRANSACTION
control field 20170731152632.0
008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION
fixed length control field 130821s2005 ck gr spa
020 ## - INTERNATIONAL STANDARD BOOK NUMBER
International Standard Book Number 9580488398
040 ## - CATALOGING SOURCE
Original cataloging agency Unicoc
Language of cataloging spa
Transcribing agency UNICOC
082 04 - DEWEY DECIMAL CLASSIFICATION NUMBER
Classification number 658.8 C41e 2005
100 1# - MAIN ENTRY--PERSONAL NAME
Personal name Chan Kim, W.
245 13 - TITLE STATEMENT
Title La estrategia del océano azul :
Statement of responsibility, etc W. Chan Kim, Renée Mauborgne ; traductora Adriana de Hassan ; revisión técnica Emercomex.
Remainder of title cómo desarrollar un nuevo mercado donde la compentencia no tiene ninguna importancia /
260 ## - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT)
Place of publication, distribution, etc Bogotá :
Name of publisher, distributor, etc Grupo Editorial Norma,
Date of publication, distribution, etc 2005.
300 ## - PHYSICAL DESCRIPTION
Extent 332 pag. ;
Other physical details il.
Dimensions 23 cm.
504 ## - BIBLIOGRAPHY, ETC. NOTE
Bibliography, etc Incluye bibliografa̕
650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name as entry element Mercadeo
9 (RLIN) 6056
650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name as entry element Planificación del mercadeo
9 (RLIN) 6057
650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name as entry element Administración de mercadeo
9 (RLIN) 6058
650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name as entry element Toma de decisiones.
9 (RLIN) 195
650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name as entry element Administración de empresas
9 (RLIN) 111
700 1# - ADDED ENTRY--PERSONAL NAME
Personal name Arias de Hassan, Adriana
Relator term tr.
700 ## - ADDED ENTRY--PERSONAL NAME
Personal name Mauborgne, Renée
9 (RLIN) 6059
765 10 - ORIGINAL LANGUAGE ENTRY
Main entry heading Blue ocean strategy
942 ## - ADDED ENTRY ELEMENTS (KOHA)
Koha item type Libro
Source of classification or shelving scheme
Existencias
Cost, normal purchase price Public note Lost status Date checked out Date acquired Barcode Koha item type Copy number Permanent Location Price effective from Damaged status Date last seen Source of classification or shelving scheme Not for loan Shelving location Total Checkouts Full call number Current Location
40000.00Material perdido por desvinculación del usuario 1010161010 en 2023Perdido2019-08-062017-07-3112028LibroEj. 1Bogotá (Dr. David Ordóñez Rueda) - Campus Norte2017-07-31 2019-08-06  Segundo piso1658.8 C41e 2005Bogotá (Dr. David Ordóñez Rueda) - Campus Norte

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